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Q. How can I evaluate
the “real” cost of property management?
A. Unquestionably, the largest expenses associated with
property management is a result of vacancy rate and quality of tenant
performance. Only by comparing the resources and services that address these
concerns will one come to an understanding of the cost that may
result from choosing one property management company over another. We invite
you to consider the following:
The great majority (70%) of perspective tenants now use the web to find a
new home. Every management company recognizes this fact, so all have web
sites to compete for market share of perspective tenants. It is also
important to know that people choose "organic" search results over "paid"
placement advertising. Desert Wide Properties absolutely overwhelms all
other residential property management companies in ALL of the Phoenix metro
cities on ALL of the search engines. Search on the primary key phrases that
tenants use to locate homes for rent. (Example: "Phoenix property
management", "Gilbert homes for rent" on Yahoo, MSN, All the Web", Google,
Alta Vista, or any other search engine.) Try the same key words with any of
the fifty metro city names such as Tempe, Chandler, Gilbert, Avondale, etc.
We receive over one million hits per month so our top search engine
placement gives our owners an overwhelming advantage for having their rental
properties “found” by thousands of prospective tenants. That translates into
less vacancy cost and a better opportunity to select a qualified tenant.
Also, we have a sizeable leasing staff that allows us to be open for
business 7 days a week. We rent about twenty-five percent of our homes while
our competitors are taking the weekend off.
Additionally, we have an extensive referral network with other realtors. Our
web site has hundreds of inbound links from other real estate companies.
Q. How much do property management
services cost?
A. The
minimum management fee is $85 per month or eight percent (8%) of the rental
amount, whichever is greater. In addition to the monthly management fee, an
owner should expect $495 total costs per each new tenancy for advertising,
lease-up referral commissions, photo tours, and move-out and move-in home
inspections. Use of the Multiple Listing Service (MLS) is optional and costs
from $100 to three percent of the gross lease amount for a "success"
commission that is charged only after a tenancy is executed.
Q. What are the current market conditions
for renting a house?
A. The Arizona economy is strong, people are moving in record numbers
to most all of the Phoenix metro cities, there has been strong appreciation
of property values, and most economists predict continued strong growth in
population. With the dollar weak on the international exchange rate, foreign
investors see value in buying U.S. real estate. However, this good news must
be tempered because investors are purchasing single family homes in record
numbers and flooding the market with rental properties. As a result,
occupancy rates and rental incomes have declined over the past two years.
More then ever before, aggressive marketing and a knowledge of the rental
demographics for each specific area of the Valley is necessary to minimize
vacancy.
Q. How long will it take to rent my house?
A. There are multiple factors that have to be taken into
consideration to answer this question. Here are some general guidelines,
however, keep in mind that amenities, pricing, and location are important
factors in predicting success. It is important to know that the time
required to rent a property is region specific with some areas renting
relatively quick and others continuing to be a challenge. Several management
companies are now advertising "no Deposit", "bad credit OK", lease option
with no qualifying", "no rent payment for 30 days", etc. We believe that
renting to an unqualified tenant is nearly always a big mistake and that you
may pay dearly for that mistake in the very near future. We encourage high
qualifying standards for tenants with the price set to rent the property
within 30 days. Because of the uniqueness of each home, we will work up a
rental market analysis for you at no charge.
Q. If I place my home in property management, how much control do
I have in making management decisions.
A. As much or as little as you want. Take for example
maintenance decisions. Most owners place about $250 in a maintenance trust
to be used in case of minor repairs. They don’t want to be notified every
time a faucet leaks. However, if there is a more expensive repair, they do
want to be contacted and involved in evaluating the bids and choosing the
vendor. We will work out an understanding with you about the degree to which
you want to be involved in tenant selection, maintenance and repair issues,
setting rental rates, etc.
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